The Inches: A Podcast About Sports Sponsorship

Rookie & The Vet: Selling & Prospecting "New" Categories

April 29, 2021 Nick Lawson
The Inches: A Podcast About Sports Sponsorship
Rookie & The Vet: Selling & Prospecting "New" Categories
Show Notes

In sports sponsorship, we have our tried & true verticals ( Auto, Healthcare, QSR, etc.)...but what about the ones that come up?

In this episode, we dive into how you can prospect, engage, and think about new categories & opportunities that show up in our industry.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.