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The Inches

Nick Lawson

Welcome to The Inches, a podcast that looks at how digital is changing sports sponsorship & marketing game. Hosted by Nick Lawson, co-founder of SQWAD Sports Inc.

Recent Episodes

Rookie & The Vet: The 14 Sports Sponsorship Sales Commandments Pt. 1July 09, 2020 Episode artwork Rookie & The Vet: How Video & Nostalgia Can Bring Value To Your SponsorsJuly 02, 2020 Episode artwork Rookie & The Vet: The Next 100 Days In SponsorshipJune 25, 2020 Episode artwork Rookie & The Vet: How To Blend Stadium Health & Safety With Your SponsorsJune 17, 2020 Episode artwork Rookie & The Vet: Pulling Your Fans In While Your Games Are At A Remote LocationJune 10, 2020 Episode artwork Rookie & The Vet: Sponsorship's Role In Community ChangeJune 03, 2020 Episode artwork Rookie & The Vet: Utilizing Audio Content In Your Sponsorship Assets Part 2May 27, 2020 Episode artwork Rookie & The Vet: 3 Scenarios To Plan For With Games Coming BackMay 20, 2020 Episode artwork Rookie & The Vet: Why Being The People's Champ Is So Important In Sponsorship Right NowMay 13, 2020 Episode artwork Rookie & The Vet: Creating Spaces In Your Arena That Are Social, But Still Physically DistancedMay 06, 2020 Episode artwork Rookie & The Vet: How to approach and re-think your physical assets in sponsorshipApril 29, 2020 Episode artwork Rookie & The Vet: The plan to get back into sponsorship sales modeApril 22, 2020 Episode artwork Rookie & The Vet: How To Price Your Assets In The New Sponsorship WorldApril 16, 2020 Episode artwork Rookie & The Vet: What To Do About Proposals You Sent Out Pre-ShutdownApril 08, 2020 Episode artwork Rookie & The Vet: Our Top 5 Digital Engagements We've Seen In SportsApril 01, 2020 Episode artwork Rookie & The Vet: How To Adjust Your Assets For When Games Come BackMarch 25, 2020 Episode artwork Rookie & The Vet: The 90 Day Shutdown Sponsorship Game PlanMarch 18, 2020 Episode artwork Rookie & Guest David Millay: Building Sponsorship Assets With A Fan Journey MapMarch 12, 2020 Episode artwork Sponsorship Tip Of The Week: Utilizing Instagram Close Friends In SponsorshipMarch 10, 2020 Episode artwork Rookie & The Vet: Using Exclusivity Correctly in SponsorshipMarch 05, 2020 Episode artwork Rookie & The Vet: Building a winning culture with Mike JohnstonFebruary 27, 2020 Episode artwork Rookie & The Vet: What is digital and how do we class assets?February 20, 2020 Episode artwork Rookie & The Vet: Selling Benefits, Not Features, In SponsorshipFebruary 13, 2020 Episode artwork Rookie & The Vet: The Urgency In The Need For Digital Assets In SponsorshipFebruary 05, 2020 Episode artwork 1Q Sponsorship Interview: Tayler Easton - What Brands Are Looking For In Youth SportsFebruary 04, 2020 Episode artwork