The Inches: A Podcast About Sports Sponsorship

Rookie & The Vet: The Perfect Sponsorship Sales Email Template

January 09, 2020 Nick Lawson
The Inches: A Podcast About Sports Sponsorship
Rookie & The Vet: The Perfect Sponsorship Sales Email Template
Show Notes

Sales today, unfortunately, are driven a lot around automation & optimization...especially when it comes to the cold email.

With this everyone is looking for the magic template they can send to close the deal.

Well, there isn't a template...but there is a structure that will help you close more deals.

This week Rich & I dive into how to structure your cold sponsorship sales emails for success.


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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD