Sponsors will remember what you did for them today in their biggest time of need. This is why being the people's champ for them and your community is so important right now in the sponsorship industry.
But what does that mean and how can I get started?
This week on The Inches Rich & I dive into how we think about the path to becoming the people's champ in this time of need.
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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.