The Inches

Rookie & The Vet: The 14 Sports Sponsorship Sales Commandments Pt. 1

July 09, 2020 Nick Lawson
The Inches
Rookie & The Vet: The 14 Sports Sponsorship Sales Commandments Pt. 1
Chapters
The Inches
Rookie & The Vet: The 14 Sports Sponsorship Sales Commandments Pt. 1
Jul 09, 2020
Nick Lawson

I brought Rich onto The Inches Podcast because of his experience in sponsorship sales over a 30 year career. The nuggets he gave me every time I walked into his office to chat were game-changing.

As we look at the change in the industry today, it is so important to get back to our roots and the foundations in sales as we navigate these times.

In the next two episodes, we'll dive into Rich's 14 sponsorship sales commandments, starting with 1-7 this week.

------

The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.

Show Notes

I brought Rich onto The Inches Podcast because of his experience in sponsorship sales over a 30 year career. The nuggets he gave me every time I walked into his office to chat were game-changing.

As we look at the change in the industry today, it is so important to get back to our roots and the foundations in sales as we navigate these times.

In the next two episodes, we'll dive into Rich's 14 sponsorship sales commandments, starting with 1-7 this week.

------

The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.