The Inches: A Podcast About Sports Sponsorship

Rookie & The Vet: Planning For If *Knock On Wood* Sports Come Back To A Halt

August 05, 2020 Nick Lawson
The Inches: A Podcast About Sports Sponsorship
Rookie & The Vet: Planning For If *Knock On Wood* Sports Come Back To A Halt
Show Notes

We are, for the most part, getting our sports back. But we would be foolish to assume that we won't see a shutdown again and make a plan for our sponsors & teams.

How should we go about making that plan?

This week on The Inches Rich and I dive into how you can think about building a plan for if sports shut back down and how to present it to your sponsors.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.