The Inches

Rookie & The Vet: Are Your Sponsors Getting Digital Fatigue?

September 09, 2020 Nick Lawson
The Inches
Rookie & The Vet: Are Your Sponsors Getting Digital Fatigue?
Chapters
The Inches
Rookie & The Vet: Are Your Sponsors Getting Digital Fatigue?
Sep 09, 2020
Nick Lawson

Today most of the assets we have to offer are digitally based. With little to no attendance, it is one of the only ways we can reach our fans at the scale our full stadiums once did.

But are we pushing so many assets that it is causing digital fatigue?

This week on The Inches Rich & Nick dive into what digital fatigue is, what causes it, and how you can overcome it with your sponsors.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.

Show Notes

Today most of the assets we have to offer are digitally based. With little to no attendance, it is one of the only ways we can reach our fans at the scale our full stadiums once did.

But are we pushing so many assets that it is causing digital fatigue?

This week on The Inches Rich & Nick dive into what digital fatigue is, what causes it, and how you can overcome it with your sponsors.

------

The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.