The Inches Podcast Artwork Image

The Inches

Nick Lawson

Welcome to The Inches, a podcast that looks at how digital is changing sports sponsorship & marketing game. Hosted by Nick Lawson, co-founder of SQWAD Sports Inc.

Recent Episodes

Rookie & The Vet: How to weave events & trends into your sponsorship strategySeptember 22, 2021 Episode artwork Rookie & The Vet: Talking through hiring in sponsorshipSeptember 16, 2021 Episode artwork Rookie & The Vet: How Content Marketing Can Help You Close Deals In SponsorshipSeptember 09, 2021 Episode artwork Rookie & The Vet: How Nostalgia can help you win sponsorship dealsSeptember 02, 2021 Episode artwork Rookie & The Vet: How to LOSE your auto dealer partnershipsAugust 26, 2021 Episode artwork Rookie & The Vet: How important is expertise in social media essential for sponsorship?August 19, 2021 Episode artwork Rookie & The Vet: How making it EASY helps in sponsorshipAugust 12, 2021 Episode artwork Rookie & The Vet: How Timing Fits Into Sponsorship Sales & ActivationsAugust 04, 2021 Episode artwork Rookie & The Vet: The Big Shift Coming In SponsorshipJuly 30, 2021 Episode artwork Rookie & The Vet: Communicating BIG changes to your sponsorsJuly 15, 2021 Episode artwork Rookie & The Vet: 3 things that have stayed the same post-pandemic in sponsorshipJuly 02, 2021 Episode artwork Rookie & The Vet: 3 Changes Post-Pandemic in Sponsor NeedsJune 23, 2021 Episode artwork Rookie & The Vet: The Revival Episode, Getting that Sponsor that left backJune 18, 2021 Episode artwork Rookie & The Vet: Dealing with Over-Promising, but Under-Delivering in SponsorshipJune 11, 2021 Episode artwork Rookie & The Vet: Aggressive vs. Persistent Sales TacticsMay 20, 2021 Episode artwork Rookie & The Vet: Setting and Looking at Package Minimum SpendMay 14, 2021 Episode artwork Rookie & The Vet: How To Navigate And Find The $$$May 06, 2021 Episode artwork Rookie & The Vet: Selling & Prospecting "New" CategoriesApril 29, 2021 Episode artwork Rookie & The Vet: Why Keeping It SIMPLE Is So Important In Sponsorship ActivationApril 22, 2021 Episode artwork Rookie & The Vet: Which Social Media Platforms Should I Focus On?April 15, 2021 Episode artwork Rookie & The Vet: Podcasts We're Listening ToApril 08, 2021 Episode artwork Rookie & The Vet: Your team app's role in sponsorship | PT. 2March 19, 2021 Episode artwork Rookie & The Vet: Your team app's role in sponsorship | PT. 1March 12, 2021 Episode artwork Rookie & The Vet: Sales Prospecting - A listener questionMarch 05, 2021 Episode artwork Rookie & The Vet: Creating A Sponsorship Report CardFebruary 25, 2021 Episode artwork