The Inches: A Podcast About Sports Sponsorship

Rookie & The Vet: How to keep sales momentum with your sponsors & prospects

June 02, 2022 Nick Lawson
The Inches: A Podcast About Sports Sponsorship
Rookie & The Vet: How to keep sales momentum with your sponsors & prospects
Show Notes

Sales momentum might be the most important aspect of closing sales in sponsorships. You always want to make sure that you are moving the deal forward.

But it's easy to go from pushing sales momentum to being a pest in the sales process.

In this episode of The Inches, we dive into how you can keep sales momentum moving without being too pushy.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, Sr. Director of Partnerships at the Coachella Valley Firebirds and Nick Lawson, Co-founder of SQWAD.