A PR crisis will inevitably happen in your time working in sports sponsorships. I might come from the team side, or the brand side with those who sponsor you.
How you react to those crises can make or break your future success in this industry.
In this episode, we dive into how to handle those crises to come out on top while building trust with your sponsors.
The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, Sr. Director of Partnerships at the Coachella Valley Firebirds and Nick Lawson, Co-founder of SQWAD.