The Inches

Rookie & The Vet: Matching The Brand To Your Sponsorship Assets

May 16, 2019 Nick Lawson Season 2 Episode 3
The Inches
Rookie & The Vet: Matching The Brand To Your Sponsorship Assets
Show Notes

How can you make sure that the assets you are offering are matching the brand story and goals of your partners? Today Vet Rich Franklin & Rookie Nick Lawson dive into tactics for understanding your customer and their goals to ensure the right assets are activated with them during the season.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape.