The Inches

Rookie & The Vet: Digital vs. Traditional Assets

May 23, 2019 Nick Lawson
The Inches
Rookie & The Vet: Digital vs. Traditional Assets
Show Notes

This week on The Inches Rich Franklin and Nick Lawson dive in on the topic that has been a hot one in sponsorship...Digital or Traditional assets, which are better.

We discuss the strengths of both, focus on the understanding of where attention is, and how you can ultimately make sure that both can work together in harmony.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape.