The Inches: A Podcast About Sports Sponsorship

Rookie & The Vet: Finding Great Sponsorship Prospects In Unusual Places

May 23, 2024 Nick Lawson & Rich Franklin
Rookie & The Vet: Finding Great Sponsorship Prospects In Unusual Places
The Inches: A Podcast About Sports Sponsorship
More Info
The Inches: A Podcast About Sports Sponsorship
Rookie & The Vet: Finding Great Sponsorship Prospects In Unusual Places
May 23, 2024
Nick Lawson & Rich Franklin

We've all been there in prospecting. We either have hit a rut...or we're plateauing and struggling to find new business.

So where can we find those diamonds in places that few salespeople would look?

In this episode, we dive into a few areas and strategies to help you get out of the new business rut while opening new market segments for your sponsorship team.

--

The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Partnerships at the Coachella Valley Firebirds and Nick Lawson, Co-founder of SQWAD.

Show Notes

We've all been there in prospecting. We either have hit a rut...or we're plateauing and struggling to find new business.

So where can we find those diamonds in places that few salespeople would look?

In this episode, we dive into a few areas and strategies to help you get out of the new business rut while opening new market segments for your sponsorship team.

--

The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Partnerships at the Coachella Valley Firebirds and Nick Lawson, Co-founder of SQWAD.