The Inches: A Podcast About Sports Sponsorship

The Rookie & The Vet: Evolving your sponsorship assets, a case study

November 21, 2019 Nick Lawson
The Inches: A Podcast About Sports Sponsorship
The Rookie & The Vet: Evolving your sponsorship assets, a case study
Show Notes

A word being used a lot today in advertising is evolve. How can we evolve our assets to meet our brand's demand and fan's attention?

This week on the Inches Rich dives into a case study with an AM radio station in Minnesota and we look at how you can evolve your assets easily to match the digital demand by brands & fans.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD