There is a lot of talk about culture and how you need to build a "winning" one within your organization. I've never heard a more tactical game plan on how to achieve this than listening to Mike Johnston.
Mike Johnston is the Vice President, General Manager, and Head Coach of the Portland Winterhawks. He's held positions at the Vancouver Canucks, Pittsburgh Penguins, and many other hockey organizations...but most importantly he turned the Winterhawks organization around in just a few short years into a winning powerhouse.
This week we dive in with him on how he builds teams, prospects, and build a culture with his team. There's a huge amount of carryover to our jobs in sports & sponsorship.
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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.