The Inches: A Podcast About Sports Sponsorship

Rookie & The Vet: How making it EASY helps in sponsorship

August 12, 2021 Nick Lawson
The Inches: A Podcast About Sports Sponsorship
Rookie & The Vet: How making it EASY helps in sponsorship
Show Notes

We've all heard the pushback on the Olympics streaming experience this year. The financial implications with sponsors and lower viewership are HUGE.

But how can we make sure if we launch our own platforms we don't make the same mistakes?

This week on The Inches, Rich & Nick dive into how making it EASY can help drive value for your sponsors.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.