The Inches: A Podcast About Sports Sponsorship

Rookie & The Vet: The Importance of Relationships In Sponsorship

October 14, 2021 Nick Lawson
The Inches: A Podcast About Sports Sponsorship
Rookie & The Vet: The Importance of Relationships In Sponsorship
Show Notes

We all know how important relationships are in sales, but how can you make sure you are laying a foundation for each prospect you engage with?

In this episode, we dive into how to build long-term relationships with clients and how they can benefit you as you transition to new roles.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.